by Leslie Perino | Leslie@ewbullock.com | The Aim of Marketing | “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” -Peter F. Drucker...
by Leslie Perino | Leslie@ewbullock.com | When our good friend Fred Garth called and asked if we would be interested in putting together the inaugural souvenir program for the 2022 Sport Fishing Championship we jumped at the opportunity. Fred is one of our favorite writers...
by Katie King | Katie@ewbullock.com |Leslie Perino Celebrates 20 Years at EW Bullock | Cheers to 20 years! Since joining EW Bullock in 2002, Leslie has been serving clients with her strategic insights, creativity, media knowledge and account management skills. She began as our...
by Leslie Perino | Leslie@ewbullock.com | “Not everything that can be counted counts, and not everything that counts can be counted.” – Albert Einstein | It’s easy to default to digital advertising because there are so many great measurement metrics that can be attached...
by Katie King | Katie@ewbullock.com | Spring Break Responsibly | Our latest project for the Santa Rosa Island Authority is a Spring Break Safety campaign aimed at welcoming Spring Break visitors to Pensacola Beach and informing them of the rules and laws needing to...
by Katie King | Katie@ewbullock.com | BIRMINGHAM, Alabama (February 23, 2022) – The Southeastern Conference has entered into an agreement with Pensacola Sports that will make Ashton Brosnaham Soccer Complex in Pensacola, Fla., the new home of the SEC Women’s Soccer Tournament, it was announced...
by Leslie Perino | Leslie@ewbullock.com | Celebrating 40 years of wishing you happy holidays! The Origin of Christmas Cards 178 years ago, the world’s first Christmas card was sent. Sir Henry Cole is credited with starting the tradition in 1843 London, the same year that Charles Dickens...
by Leslie Perino | Leslie@ewbullock.com | Leslie Perino Talks PR On Onward Nation Podcast | EW Bullock’s COO, Leslie Perino, recently appeared as a guest on the Onward Nation podcast. Onward Nation is a top-rated podcast that provides strategies and tactical step-by-step “recipes” to...
Our latest big project for the Santa Rosa Island Authority was creating the 2021 Pensacola Beach Visitor’s Guide. Relying on the success of our inaugural user-submitted photo contest and campaign last year, EW Bullock once again decided to crowdsource new images by promoting the social media-based...
by Katie King | Katie@ewbullock.com Be Storm Ready With Natural Gas The beginning of Hurricane season presents the perfect opportunity for Pensacola Energy to remind potential customers that natural gas works, even when there’s no power. EW Bullock developed an integrated, omni channel campaign to deliver the message...